Top 15 Crypto Influencers on Twitter in 2025
In the fast-paced world of Web3, crypto influencers on Twitter are leading the charge in shaping industry narratives, driving market trends, and educating millions. As Twitter continues to be the go-to platform for real-time updates, its role in crypto marketing has never been more significant. In 2025, these influencers wield enormous influence, acting as trusted voices in a rapidly evolving landscape.
This article dives into the top 15 crypto influencers on Twitter in 2025, showcasing their impact, strategies, and how they’re transforming the crypto space.
Why Twitter is the Hub for Crypto Influencers in 2025
With over 450 million monthly active users, Twitter remains the primary platform for crypto discussions, breaking news, and industry insights. Its algorithm favors concise, impactful content, making it the ideal space for influencers to share quick takes, engage in debates, and connect with a global audience.
Key Statistics:
- 72% of crypto enthusiasts use Twitter as their primary source for industry updates (Crypto Insights Report, 2025).
- Tweets with multimedia content (charts, infographics, or videos) get 58% more engagement than plain text posts.
- The hashtag #CryptoTwitter surpassed 2 billion mentions in 2025, a 45% increase from the previous year.
The Top 15 Crypto Influencers on Twitter in 2025
1. TheMoonCarl
- Followers: 1.8M
- Specialty: Bitcoin market analysis and global crypto trends.
- Why Follow: Carl’s threads on BTC price movements consistently go viral, with over 500K retweets annually.
2. CryptoWendyO
- Followers: 1.5M
- Specialty: Trading tips, technical analysis, and women’s empowerment in crypto.
- Why Follow: Wendy’s weekly market updates attract over 100K impressions per thread.
3. Vitalik Buterin
- Followers: 6M
- Specialty: Ethereum updates, blockchain innovation, and social impact.
- Why Follow: As Ethereum’s co-founder, Vitalik is a trusted source for Web3 innovations and philosophical takes on decentralization.
4. Pompliano (Pomp)
- Followers: 2.2M
- Specialty: Bitcoin advocacy, entrepreneurship, and macroeconomic analysis.
- Why Follow: Pomp’s concise breakdowns of global finance attract both crypto newcomers and seasoned investors.
5. Ben Armstrong (BitBoy Crypto)
- Followers: 1.4M
- Specialty: Altcoin reviews, DeFi updates, and crypto news.
- Why Follow: BitBoy’s “Top Altcoins of the Month” series has led to +300% follower growth since 2023.
6. Raoul Pal
- Followers: 1.9M
- Specialty: Macro investing, crypto trends, and economic forecasts.
- Why Follow: Pal’s threads connect crypto trends to global economic shifts, attracting institutional and retail investors alike.
7. CZ (Changpeng Zhao)
- Followers: 9M
- Specialty: Binance updates, crypto regulation, and Web3 innovation.
- Why Follow: As Binance’s CEO, CZ’s insights on the industry often move markets.
8. Layah Heilpern
- Followers: 1M
- Specialty: Bitcoin education, NFTs, and mindset coaching.
- Why Follow: Layah’s motivational tweets resonate with Gen Z and Millennials seeking financial independence.
9. Katherine Wu
- Followers: 500K
- Specialty: Crypto policy, legal frameworks, and venture capital.
- Why Follow: Katherine’s analysis of regulatory developments provides clarity in an often-confusing landscape.
10. PlanB (@100trillionUSD)
- Followers: 2.5M
- Specialty: Bitcoin price predictions using the Stock-to-Flow model.
- Why Follow: PlanB’s data-driven insights are a must-follow for BTC enthusiasts and traders.
11. EllioTrades
- Followers: 800K
- Specialty: GameFi, blockchain gaming, and NFT innovations.
- Why Follow: Ellio’s focus on gaming ecosystems has made him a leading voice in this niche.
12. Messari (Ryan Selkis)
- Followers: 600K
- Specialty: Data analytics, tokenomics, and blockchain research.
- Why Follow: Ryan’s company, Messari, is a leading source for crypto data, and his personal takes are equally insightful.
13. CryptoKaleo
- Followers: 700K
- Specialty: Bitcoin and altcoin trading insights.
- Why Follow: Kaleo’s charts and TA predictions have consistently been on-point, earning him a loyal trading community.
14. NFT God
- Followers: 450K
- Specialty: NFT education, market trends, and project analysis.
- Why Follow: NFT God’s beginner-friendly threads make NFTs accessible to everyone.
15. Dan Held
- Followers: 1.1M
- Specialty: Bitcoin maximalism, crypto adoption, and economics.
- Why Follow: Dan’s engaging and sometimes controversial takes spark meaningful discussions.
What Sets These Influencers Apart?
1. Consistency
Top crypto influencers on Twitter post daily, with many engaging their audience through threads, polls, and replies.
2. Value-Driven Content
Influencers who focus on education and actionable insights see higher engagement. Threads explaining complex topics, such as tokenomics or blockchain scalability, perform particularly well.
Stat Alert:
Value-driven content achieves 34% higher retweet rates than promotional content.
How to Leverage Crypto Influencers on Twitter
For crypto projects, partnering with the right influencers is key to scaling visibility, building trust, and driving adoption.
Steps to Choose the Right Influencer:
- Assess Their Niche: Ensure alignment with your project (DeFi, NFTs, gaming, etc.).
- Analyze Engagement: Look beyond follower counts; engagement rates are more telling.
- Request Metrics: Ask for past campaign data to measure potential ROI.
Flexe.io: Your Partner in Influencer Marketing
At Flexe.io, we’ve worked with over 600 crypto companies and influencers since 2018, delivering campaigns that drive measurable results. As the leading Web3 marketing agency, we can help you identify, connect, and collaborate with the most impactful crypto influencers on Twitter.
With our expertise, your project will gain the visibility and trust it needs to succeed in 2025.