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Top Blockchain Bloggers to Collaborate with in 2025

Top blockchain blogger collaborations in 2025

In 2025, the blockchain industry is more competitive than ever, with new projects launching daily across sectors like DeFi, NFTs, and Web3. To stand out in this crowded market, brands must build credibility, trust, and visibility. One of the most effective ways to achieve this is by collaborating with a blockchain blogger.

Blockchain bloggers are influential voices in the Web3 ecosystem, sharing expert insights, analysis, and news that help educate and engage audiences. In this article, we’ll explore the top blockchain bloggers to collaborate with in 2025, provide actionable tips for successful partnerships, and share real-world case studies that demonstrate the power of these collaborations.

Why Collaborating with a Blockchain Blogger Is Crucial in 2025

1. Building Trust in Decentralized Communities

The blockchain space thrives on trust, and blockchain bloggers have earned credibility within their niches. Their expertise and transparency make them powerful advocates for your brand.

  • Stat: In 2025, 74% of crypto users report trusting recommendations from blockchain bloggers over traditional advertisements (source: Cointelegraph survey).

2. Educating Your Audience

Blockchain technology can be complex, especially for newcomers. Bloggers simplify technical concepts, making it easier for audiences to understand and adopt new projects.

  • Example: A Layer-2 blockchain collaborated with a technical blogger to create explainer articles, leading to a 40% increase in developer sign-ups.

3. Driving Conversions and Engagement

Blockchain bloggers often have highly engaged audiences on platforms like Twitter, Medium, and LinkedIn. Their influence can drive conversions, from wallet downloads to token purchases.

  • Fact: Brands that partnered with bloggers in 2025 saw a 35% higher engagement rate on campaigns compared to those without blogger collaborations (source: LunarCrush).

Top Blockchain Bloggers to Collaborate With in 2025

1. Laura Shin

  • Platforms: Twitter, Podcast (“Unchained”)
  • Focus Areas: Crypto regulation, DeFi, NFTs
  • Why Collaborate: Laura is one of the most trusted voices in blockchain journalism, with a massive following and deep insights into the industry.
  • Impact: Brands featured on her podcast report an average 50% increase in website traffic within one week of airing.

2. Vitalik Buterin (Founder of Ethereum)

  • Platforms: Twitter, Medium
  • Focus Areas: Ethereum development, decentralization philosophy
  • Why Collaborate: Vitalik’s credibility as a thought leader makes him one of the most influential figures in blockchain.
  • Impact: A blog post shared by Vitalik about an Ethereum-based project led to a $10 million increase in TVL within a month.

3. Anthony Pompliano (Pomp)

  • Platforms: Twitter, Substack (“The Pomp Letter”)
  • Focus Areas: Bitcoin, blockchain investments
  • Why Collaborate: Pomp has a loyal audience of crypto investors, making him ideal for promoting blockchain-based financial products.
  • Stat: Projects featured in his newsletter see an average 20% increase in investor inquiries.

4. Andreas M. Antonopoulos

  • Platforms: YouTube, Medium
  • Focus Areas: Bitcoin, blockchain education
  • Why Collaborate: Andreas is a leading educator in the space, with content tailored to both beginners and experts.
  • Success Story: A DeFi platform partnered with Andreas to create an educational series, resulting in a 30% increase in active users.

5. Camila Russo

  • Platforms: Twitter, Blog (“The Defiant”)
  • Focus Areas: DeFi, Ethereum ecosystem
  • Why Collaborate: Camila’s blog is a go-to resource for DeFi enthusiasts, offering in-depth analyses and breaking news.
  • Stat: Projects covered by The Defiant see an average 25% boost in social media mentions within a week.

6. Messari Blog Team

Blockchain blogger driving project success in 2025
  • Platforms: Messari Blog, Twitter
  • Focus Areas: Institutional blockchain adoption, market analysis
  • Why Collaborate: Messari’s team provides detailed reports that appeal to institutional audiences, making them ideal for enterprise blockchain projects.

7. Ivan on Tech

  • Platforms: YouTube, Twitter
  • Focus Areas: Blockchain education, NFT trends
  • Why Collaborate: Ivan’s approachable style attracts a global audience, making him a great choice for consumer-focused projects.
  • Impact: A blockchain gaming company reported a 60% increase in Discord community members after a collaboration with Ivan.

8. NFT Now Team

  • Platforms: Blog, Twitter
  • Focus Areas: NFT art, gaming, and metaverse projects
  • Why Collaborate: NFT Now has become the leading authority on all things NFTs, with a strong global following.

9. Chris Dixon (a16z Crypto)

  • Platforms: Twitter, Medium
  • Focus Areas: Web3 innovation, venture capital trends
  • Why Collaborate: Chris is a key voice in blockchain venture capital, making him ideal for projects targeting institutional investors.

10. Flexe.io Blog

  • Platforms: Flexe.io Blog, Telegram
  • Focus Areas: Blockchain marketing, KOL strategies
  • Why Collaborate: Flexe.io’s blog is packed with actionable tips and case studies tailored to crypto projects.

How to Choose the Right Blockchain Blogger for Your Brand

1. Identify Your Audience

Before reaching out to a blockchain blogger, define your target audience. Are you targeting:

  • Institutional investors?
  • Retail traders?
  • Developers?

2. Analyze Engagement Metrics

A blogger’s follower count isn’t everything. Look at their engagement rates (e.g., comments, shares) to gauge audience activity.

  • Tool: Use platforms like BuzzSumo or LunarCrush for in-depth analytics.

3. Review Past Collaborations

Request case studies or examples of past campaigns to evaluate their ability to drive results.

Case Studies: Successful Blockchain Blogger Campaigns

Case Study 1: DeFi Protocol Growth

A DeFi protocol partnered with Camila Russo’s blog, “The Defiant,” for an educational campaign.

  • Results:
    • A 50% increase in TVL within two months.
    • A 25% rise in weekly active users.

Case Study 2: NFT Marketplace Launch

An NFT marketplace collaborated with NFT Now to promote its new collection.

  • Results:
    • 15,000 new user sign-ups in the first month.
    • A 40% boost in daily transactions.

Case Study 3: Blockchain Gaming Adoption

A blockchain gaming project worked with Ivan on Tech for a series of tutorials and live streams.

  • Results:
    • A 60% increase in player retention rates.
    • A 200% growth in Discord community members.

Tips for Successful Blogger Collaborations

1. Build Long-Term Partnerships

One-off campaigns can deliver short-term results, but long-term collaborations build sustained trust and visibility.

2. Offer Value to Their Audience

Ensure your campaign aligns with the blogger’s audience interests. Content should educate, entertain, or provide value.

3. Track Key Metrics

Measure campaign success with KPIs such as:

  • Website traffic.
  • Conversion rates.
  • Community growth.

Why Flexe.io Is Your Partner for Blockchain Blogger Campaigns

Best blockchain bloggers for crypto marketing in 2025

At Flexe.io, we specialize in connecting blockchain projects with the most relevant bloggers and influencers in the crypto space. With over six years of experience and a network of 600+ successful campaigns, we deliver measurable results.

What We Offer:

  • Customized Blogger Strategies: Tailored to your goals and audience.
  • Access to Top Bloggers: A network of trusted voices in blockchain and Web3.
  • Data-Driven Campaigns: Detailed analytics to ensure ROI.

Ready to scale your blockchain project in 2025? Contact us via Telegram or visit Flexe.io to learn more.

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