SEO for a crypto project (NDA)

Technical optimization

  • Conducted full technical audit
  • Removed plenty of images with 404 error
  • Removed pages with redirect in structure
  • Fixed pages with duplicate titles and descriptions
  • Added canonical links to every URL on the site
  • Increased site speed up to green zone by Google Pagespeed Insights

Internal optimization:

  • Collected semantic core
  • Extended site structure and added a lot of pages for medium – low volume keywords
  • Added pages for geo targeted keywords
  • Added optimized meta data (title, description, h1)
  • Added seo optimized texts to every prioritized page
  • Made Internal linking of the every prioritized page
  • Added some useful info articles to the blog

 

External optimization:

Gained relevant link mass by:

  • Crowd marketing
  • Profile submission 
  • Guest-post submission
  • Building our own PBN network

Results:

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